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Meta prohibited social issues, elections and politics ads in the EU on October 6, 2025, citing operational challenges with the TTPA regulation that creates complexity.

The AI-powered feature offers advertisers new ways to engage shoppers with interactive, personalized experiences.

How Books Can Shape Success written by John Jantsch read more at Duct Tape Marketing Listen to the full episode: Overview On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Todd Sattersten, publishing veteran, business book expert, and CEO of Bard Press. Todd’s new book, “100 Books for Work and Life,” distills a lifetime of reading and curat

Google’s new “Campaign Type” hint suggests the Channel Performance report will expand beyond Performance Max.

OpenAI CEO Sam Altman used to hate ads. Now it seems he's warming up to them as OpenAI builds the tech to power ChatGPT’s future ad business.

Google will replace AdSense’s Ad Networks block with an Authorized Buyers control on Nov. 6, allowing new buyers by default and preserving existing blocks. The post Google AdSense Replaces Ad Networks With Authorized Buyers appeared first on Search Engine Journal.

Marketing is never a solo effort; one of the best ways to grow in your career is by learning from your peers. Staying up Read more... The post 11 UK social media marketing conferences in 2025 appeared first on Sprout Social.

Female skateboarders often feel pressured to adopt baggy clothes and masculine aesthetics. Sterre Meijer skates in flowy dresses and crop tops, and still lands difficult tricks that leave viewers rewinding her videos in disbelief. This 20-year-old Dutch athlete has amassed millions of followers across Instagram, TikTok, YouTube, and Snapchat, while partnering with b

A-List Me, a talent management agency founded in 2016 and headquartered in Westerly, Rhode Island, now represents nearly 400 content creators while maintaining a singular focus on ethical representation. CEO David Gosselin, a former mechanical engineer, established the company after witnessing widespread exploitation in the entertainment industry, specifically to se

Soufiane Bernoukh turns missed shots into punch lines. The basketball player-turned-content creator has built a following by finding humor in the athletic struggles that many players face, but few discuss openly. His basketball comedy videos – including a memorable Ramadan-themed trick-shot compilation – have catapulted him from class clown to entrepreneur with mult

What grade do marketers give their organization's social media efforts? What are their biggest social media challenges? What do they think are the key drivers of social media success? Read the full article at MarketingProfs

A shopper tries on a pair of brown heels they find on Google by tapping “try it on” and uploading a photo of themselves. Then they run through a few other pairs of shoes in quick succession, comparing the various shoes tried on virtually..

Steven Bartlett, creator of “The Diary Of A CEO,” and Roxcodes, the former engineer at MrBeast, have launched Flightcast, a platform designed to streamline video podcast distribution and analytics, as Sounds Profitable data shows increasing platform concentration and shifting format preferences. The all-in-one platform consolidates distribution, analytics, and growt

Universal Music Group (UMG) has launched a proprietary creator marketing application called “House of Carmen,” which pays influencers to post content on TikTok and Instagram, thereby moving its creator marketing capabilities in-house rather than using third-party platforms. The app, developed by UMG’s UK team and quietly released in September 2024, establishes direc

How marketers can prepare for the rise of messaging-first customer journeys.

How marketers can prepare for the rise of messaging-first customer journeys. The post The future of engagement is in your customers’ hands (or pocket) appeared first on MarTech.

Discover how to leverage AI for conversion rate optimization (CRO) to increase lead conversions and eliminate friction from your sales funnel. The post How AI is Helping Brands Convert More Customers [Webinar] appeared first on Search Engine Journal.

The Independent has built its growth strategy around the \"blue links risk\" and has stopped measuring its success by audience reach.

This week’s Future of TV Briefing looks at how IAB Tech Lab’s Concurrent Streams API aims to address one of the fundamental challenges facing the programmatic supply chain as more major live games and events are streamed.

Fanduel is the first sponsor of Amazon Prime's NBA coverage. Its innovative approach could set the pace for future partnerships.

Advertising Week has had creator-focused content tracks in past years, but the rising presence of content creators at this year’s event represents an evolution in how creators are engaging with advertisers, both at industry conferences like Advertising Week and in general.

More than 70 companies gathered for the workshop, roughly half of whom were publishers – a handful from Europe.

Short video ads are best. The post Let’s Cut to the Chase appeared first on Carney.

Microsoft Monetize joins Amazon's Certified Supply Exchange program while Amazon DSP becomes migration path for Microsoft Invest users before February 2026 shutdown.

Google AdSense now supports GPP National v2 strings while maintaining v1 compatibility, enabling publishers to comply with U.S. state privacy laws through IAB's framework.

Google AdSense will remove its ad networks blocking control on November 6, 2025, replacing it with a new authorized buyers system that excludes inactive networks.

YouTube has also provided some new details on its bizarre \"Extend with AI\" feature.

Some improvements and refinements for TikTok's AI-powered ads.

The partnership lets CPG advertisers use Instacart’s retail data to target high-intent shoppers and track purchases directly within TikTok.

Microsoft’s shift to Amazon DSP gives advertisers access to Amazon’s data-driven targeting and premium inventory as it phases out its own DSP.