Publishing blog content is one of the most effective tools in a B2B content strategy. Unlike paid ads or outbound campaigns, blogs are a long-term asset that builds visibility, educates prospects, and supports every stage of the buyer journey. If you’re focused on improving SEO, building trust, or creating a steady stream of leads, blogging […]
Hallam’s shareholders have transferred 100% of the company’s equity into the Hallam Employee Ownership Trust, which now holds the shares on behalf of all employees The post Hallam becomes 100% employee owned! appeared first on Hallam.
For SDRs accustomed to SMBs/mid-market sales, enterprise selling is daunting.
Have you ever wondered what sets high-performing sales teams apart from the rest? It’s all due to sales enablement.
Google Ads now lets Demand Gen advertisers see separate performance metrics for YouTube In-Stream, In-Feed, and Shorts.
AI search is growing, but Google still dominates, as 95% of ChatGPT users visit Google, but just 14% of Google users go to ChatGPT.
Google Ads is testing tools to speed up spend and scale smarter during short-term promos, giving you more control when timing matters.
New Google Ads updates connect web and app activity, providing unified reporting and clearer insight into cross-platform performance.
Discover how AI is transforming local SEO. Learn data-driven tactics to win in AI Overviews, Maps Packs, and protect multi-location visibility in 2025. The post AI Is Changing Local Search Faster Than You Think [Webinar] appeared first on Search Engine Journal.
Google’s Gemini app now supports audio file uploads. Free users get 10 minutes per prompt; paid plans support up to three hours. The post Google Gemini Adds Audio File Uploads After Being Top User Request appeared first on Search Engine Journal.
Google will stop reporting six deprecated structured data types in Search Console and remove them from the Rich Results Test and appearance filters. The post Google Drops Search Console Reporting For Six Structured Data Types appeared first on Search Engine Journal.
Some valuable trend notes and pointers from LinkedIn.
Your own Ralph Lauren stylist, powered by AI.
Google's also included notes on when to book to save the most money.
The updated metrics aim to highlight activity over basic member counts.
With slowing growth, and limited prospects, Snapchat could be in for a tough future.
We reviewed the best AI search engines so you can choose the right one for your needs.
AI adoption is booming, but only 28% see better sales results. The real issue? No systems for execution. The post Revenue teams struggle with execution, despite widespread AI adoption appeared first on MarTech.
Collaboration will drive data-driven marketing initiatives to expand enosix’s market presence and accelerate SAP modernization across industries PITTSBURGH, PA — Level Agency, a digital marketing firm specializing in B2B growth strategies, today announced a collaboration with enosix, the SAP Transformation Catalyst™ and leader in real-time SAP virtualization technol
Has the rise of AI tools coincided with changes in employment levels in the United States? Specifically, have the employment levels of younger workers in AI-exposed fields been affected? Read the full article at MarketingProfs
What are the motivations for and the benefits and challenges of branded podcasts? Why have some business owners held off on launching their own podcasts? Read the full article at MarketingProfs
APPLETON, WI, September 2025 – Weidert Group, the industrial sales and marketing agency behind some of the Midwest’s fastest-growing B2B brands, today announced that Hoffman Planning, Design & Construction, Inc. has contracted the firm to modernize its revenue operations through a full HubSpot CRM implementation, plus strategic marketing and sales optimization.
Want to attract the right audience? Start by speaking their language. MIG uses topic modeling to find the keywords and themes our audience actually cares about, not just the ones we think they should. It forces us to focus on what matters most to them, not us. That insight drives our content calendar. Instead of […]
Magnite announces streamr.ai acquisition on September 9, 2025, bringing AI-powered CTV ad creation tools to small business marketers through ecosystem partnerships.
Google's search team will host its first Chinese-language Search Central Live event in Hong Kong on October 31, 2025, targeting ecommerce businesses expanding into international markets.
Remade, remixed, reimagined. The post The Maximalist Web appeared first on Carney.
This week’s Future of TV Briefing looks at how deceleration in streaming subscription growth and steady subscriber churn have coincided with a rise in people subscribing through aggregators.
With nine months to go, marketers are plotting to make the most of what's expected to be the biggest World Cup yet.
Index Exchange CEO Andrew Casale said The Trade Desk's SSP ‘reseller’ tag was \"ignorant.\"
This year’s Digiday Awards winners reflect how brands are redefining consumer engagement through interactivity, cross-platform reach and data-driven personalization. The chosen campaigns stood out for using emotional storytelling to build authentic connections and for creating experiences that sparked anticipation around product launches. Global cultural relevance a