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5 Unbounce alternatives & competitors for landing pages

Unbounce is great, until it isn’t. Its landing page builder is powerful, but the price climbs fast. The “no-code” editor is nifty, but simple changes... The post 5 Unbounce Alternatives & Competitors for Landing Pages appeared first on The Daily Egg.

Top 5 Optimizely alternatives for A/B testing

If you’re looking to replace Optimizely with a solution that better fits your needs and your budget, here are 8 popular Optimizely alternatives. The post Top 5 Optimizely Alternatives for A/B Testing appeared first on The Daily Egg.

Crazy Egg vs Hotjar: one’s built for speed, the other for control

When it comes to understanding what your users are doing on your website, Crazy Egg and Hotjar are two of the most popular tools on... The post Crazy Egg vs Hotjar: One’s Built for Speed, the Other for Control appeared first on The Daily Egg.

AI SEO: How to understand AI mode rankings

A way to understand why Google AI Mode ranks web pages, and how to adapt to those changes. The post AI SEO: How To Understand AI Mode Rankings appeared first on Search Engine Journal.

How founders are turning their LinkedIn posts into larger sales deals [Webinar]

Unlock the power of LinkedIn posts to generate more leads and close bigger deals. Discover effective founder-led marketing strategies. The post How Founders Are Turning Their LinkedIn Posts Into Larger Sales Deals [Webinar] appeared first on Search Engine Journal.

This ain’t for you

Negative framing works. The post This Ain’t For You appeared first on Carney.

How to source and scale employee-generated content with Xandrina Allday [Podcast]

Stefanie Del Moral shares her tips and experience on mastering LinkedIn, building a personal brand, and leading with authenticity. The post How to Source and Scale Employee-Generated Content with Xandrina Allday [Podcast] first appeared on DSMN8.

How to grow a plumbing business: 2025 blueprint for success

Checkout proven strategies to grow your plumbing business in 2025. Learn expert tips on digital marketing, service expansion, team building, and financial planning to scale efficiently and boost profits. The post How to Grow a Plumbing Business: 2025 Blueprint for Success appeared first on CausalFunnel.

How to write a plumbing blog that attracts readers and clients

Success in HVAC advertising comes from consistent optimization, not one-time setup. Dedicate 30 minutes weekly to campaign maintenance and improvement. The post How to Write a Plumbing Blog That Attracts Readers and Clients appeared first on CausalFunnel.

How to turn internal docs into content that converts

Unlock the insights hidden in sales decks, onboarding guides and support docs to create content that earns buyers’ attention and drives results. The post How to turn internal docs into content that converts appeared first on MarTech.

Before AI can think for Immediate Media, it needs clean data to think with

All the will in the world won’t make an AI strategy work without clean, structured data to back it up.

Social media management: The 2025 expert playbook

Four social experts share insights on the future of social media management, from team structures to strategy, and proving business impact. The post Social media management: The 2025 expert playbook appeared first on Social Media Marketing & Management Dashboard.

SEO in the black box era: Why reports will look more like Mad Men than Search Console

Google’s num=100 change pushes SEO deeper into the black box. Learn how to stay accurate when the data no longer adds up.

Why most go-to-market playbooks fail internationally — and what to do instead

I first worked across borders in the mid‑90s, interpreting Spanish calls for AT&T. What struck me then — and what still holds today — is how quickly things break down when people assume their way of working is universal. Fast‑forward nearly three decades, after leading international growth at HubSpot and advising companies from Google to SaaS startups, I’ve seen the

AI email subject lines that drive 3x more revenue and actually convert [+ exclusive insights]

Email subject lines determine whether your carefully crafted campaigns ever see the light of day — yet most marketers still rely on gut instinct and basic A/B testing to choose them. What if you could predict which subject lines will resonate with your audience before hitting send? AI email subject line optimization makes this possible by analyzing millions of data

Amazon sues Perplexity over covert AI agent access to marketplace

Amazon filed federal lawsuit against Perplexity on November 4, 2025, alleging the AI startup's Comet browser violated computer fraud laws through unauthorized access.

Specialty streaming services form global coalition to influence platform regulation

Fifteen specialized streaming platforms across genres establish Beyond Mainstream alliance to advocate for proportionate regulatory treatment and content access.

Podcast advertising spending surges 26% as Gaming industry leads growth

Podcast advertising spending surged 26% year-over-year in Q3 2025, with Gaming industry spending jumping 59% and 1,689 new brands entering the channel for the first time.

Amazon introduces fees for third-party developer API access in 2026

Amazon charges $1,400 annual subscription plus monthly fees for Selling Partner API access starting January 2026, ending decades of free service.

The tactical shift that led to 35,000% higher visibility on LinkedIn

Sam Meller is the Head of Social for The Hustle, but we briefly got to borrow her for Masters in Marketing, because she makes everything she touches better.

Amazon demands Perplexity stop AI shopping in Comet browser dispute

Amazon sent Perplexity a legal letter demanding the AI startup prevent Comet browser users from shopping on its platform. Perplexity calls it bullying.

The new era of trust: How Gen Z chooses which creators to believe

Setting the Scene Ten years ago, influencer marketing was a numbers game. The bigger your following, the bigger your paycheck; that was the rule. But somewhere along the way, Gen Z changed the script. For them, influence isn’t about how many people see you; it’s about whether people believe you. For them, influence isn’t about reach anymore; it’s about realness....

YouTube SEO guide

When you think of SEO, your brain probably jumps to Google. But there’s another major search engine people often overlook, YouTube. With over 2.7 billion monthly users and more than 500 hours of content uploaded every minute, YouTube is the second-largest search engine in the world, and video is one of the most popular content […]

Google AI Overviews drive 61% drop in organic CTR, 68% in paid

Even when AI Overviews don’t appear, users are simply clicking less everywhere, with Google CTRs hitting new lows across search.

Creator marketing in a zero‑click world: Make owned channels your advantage

Generative engine optimization (GEO) and tightening privacy rules are rewriting the rules of attention. Fewer clicks land on your site, and a growing share of those visitors show up as anonymous. The move is clear: make the most of the traffic you do get—and do it with channels you own, where you can build direct relationships with your audience.

LLM traffic is shrinking

Despite strong early growth, LLM referral traffic is fading fast as model changes and AI Overviews make clicks obsolete. The post LLM Traffic Is Shrinking appeared first on Search Engine Journal.

How to measure and increase social media engagement in 2025

Social media engagement starts here! Discover pro tips, free tools, and inspiring examples to help you boost interaction with your posts. The post How to measure and increase social media engagement in 2025 appeared first on Social Media Marketing & Management Dashboard.

AI is reshaping ABM: How B2B marketers can unleash their fullest potential

AI is redefining account-based marketing by accelerating execution, improving targeting precision, and freeing teams for strategic, human-led work that drives stronger B2B relationships and results. Read more. Read the full article at MarketingProfs

How to build stakeholder personas for social impact communications

It’s the “if a tree falls in a forest” adage, but with a marketing and communications twist: No matter how good your campaign […] The post How to Build Stakeholder Personas for Social Impact Communications appeared first on Bliss.

Social and UGC: The trust engines powering search everywhere

Search is happening everywhere – from Reddit to AI. Learn why trust, not tactics, now drives visibility across every search surface.