It's no secret Dentsu's holdings outside of the Japanese market have been an ill fit since the holdco bought Aegis in 2013. But it's worth understanding why.
Local biz GEO The post AI in the Neighborhood appeared first on Carney.
Bluesky has a growing community of dedicated, knowledgeable users.
Including improved algorithmic recommendations, a separate XChat app, and more.
More data from IG, but is it actually helpful?
Time to get planning on your seasonal campaigns.
Commission's scoring system weights supply chain 20% and legal jurisdiction 10%, letting US providers win contracts despite foreign government access.
Marketing must adapt to changing consumer behavior and regularly evaluate strategies for improvement. Incorporating inbound marketing has historically been a formidable vehicle to attract, engage, and delight target audiences by building relationships and trust.
Disney channels including ABC, ESPN and FX disappeared from YouTube TV on October 30, 2025, affecting over 9 million subscribers after failed contract negotiations.
Artists group questions consent, compensation, and clarity in Universal Music Group's deal with AI music generator Udio announced October 30, 2025.
Sam Altman grew defensive when questioned about OpenAI's compute commitments exceeding revenues, offering stock sales instead of financial clarity.
All marketing is multi-channel at this point, with needs to be addressed in social media, SEO, PPC, email, and more. Marketers and business owners must follow what's trending, or they'll fall, possibly hopelessly behind. There is no shortage of digital marketing tips, tools, tricks, and trends across all industries. Here are our suggestions for the trends to watch a
Discover what the Dallas Cowboys Cheerleaders can teach founders about PR, crisis communication, brand control, and storytelling in the social media era.
Did you know that over 70% of app users churn within the first 90 days after downloading an app? In today's hyper-competitive digital landscape, simply launching an app is no longer a pathway to success.
Ranking within Google’s organic shopping results comes with its challenges. These insights will fast-track your free listings knowledge.
Find out how you can take advantage of AI to create more personalized Google and Facebook campaigns.
In an hour, ChatGPT-o3 can make you dozens of high-level marketing graphics — the kinds of campaigns that would take some teams weeks to complete. And the graphics aren’t just a first draft starting point. They’re final assets ready to run.
A three and a half year review of influencer campaign view & engagement data — Why measurement timing is key [January 2022 – June 2025]
Learn how to conduct a target audience analysis that actually works. Discover the tools, strategies, and insights top brands use to understand customer behavior, segment audiences, and personalize marketing campaigns.
Getting started with influencer marketing at a small business? Here's everything you need to know.
Still struggling to turn LinkedIn visibility into real business opportunities? You’re posting consistently, showing up with value, and…
Burbank, California, the so-called “Media Capital of the World” that is home to entertainment giants like Warner Bros. and Disney, recently welcomed Brandon Studios...
Want better ROAS from Performance Max? This audit checklist gives you the levers to pull – across campaigns, creatives, and audience signals.
Email marketing remains one of the most effective digital marketing channels, with an average ROI of $42 for every $1 spent.
Topical authority is more important than ever! Learn how to apply it to your website and content.
Your small business doesn’t need a huge budget to get noticed. In 2025, the most effective marketing doesn’t come from expensive ad campaigns or complicated funnels. It comes from authentic content that connects with your audience.
In today’s hyper-connected world, customers demand seamless experiences across every touchpoint – whether it’s a targeted push notification, a personalized email, or an in-store interaction.
You’ve got traffic but no checkout action. These CRO insights from Kevin Gibbons help you turn clicks into customers without overhauling your entire site.
Want to learn how to make money on Instagram?
Henneke Duistermaat shares what worked and what she’s revamping after a decade. Back in 2014, when most businesses were flooding inboxes with PDF freebies, Henneke Duistermaat launched something different – a free email-based course. It started as her best short posts packaged into a free ebook.