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Low CTR?

It might be for the best. The post Low CTR? appeared first on Carney.

How to get your products recommended by AI chatbots [Infographic]

Online discovery is changing, and you need to update your approach.

Reddit puts more focus on automated targeting in ads manager

Reddit says that its automated targeting tools are driving better response across all objectives.

TikTok outlines latest measures to protect in-app shoppers

TikTok's Shop Safety Report outlines all of its evolving enforcement efforts.

Amazon sues Perplexity over covert AI agent access to marketplace

Amazon filed federal lawsuit against Perplexity on November 4, 2025, alleging the AI startup's Comet browser violated computer fraud laws through unauthorized access.

Specialty streaming services form global coalition to influence platform regulation

Fifteen specialized streaming platforms across genres establish Beyond Mainstream alliance to advocate for proportionate regulatory treatment and content access.

Podcast advertising spending surges 26% as Gaming industry leads growth

Podcast advertising spending surged 26% year-over-year in Q3 2025, with Gaming industry spending jumping 59% and 1,689 new brands entering the channel for the first time.

Amazon introduces fees for third-party developer API access in 2026

Amazon charges $1,400 annual subscription plus monthly fees for Selling Partner API access starting January 2026, ending decades of free service.

HBO Max prepares January 2026 launch in Germany as Sky partnership ends

Warner Bros. Discovery targets early 2026 German market entry for HBO Max streaming service after 15-year Sky distribution agreement expires, positioning platform third behind Netflix and Prime Video.

European commission proposes major GDPR changes for AI and data processing

The proposed Digital Omnibus amendments would reshape personal data protection by narrowing sensitive data definitions, expanding AI training exemptions, and restricting data subject access rights.

Optimizing the landing page

It might be your website, your brochure, the inside of your store… This is a fine thing to do, but it’s not particularly effective. The secret isn’t to optimize the landing page. It’s to optimize the reason people are coming to your site. You can’t convert people who don’t want what you have… you need […]

News Corp reports AI content partnerships as digital subscriptions reach 62% of revenue

News Corp's Q1 fiscal 2026 shows 2% revenue growth to $2.14B, AI licensing momentum, accelerated buybacks, and expanding digital subscriptions across Dow Jones properties.

BuzzFeed shifts away from Google, Facebook as direct traffic hits 63%

Digital media company reports 17% revenue decline while reducing reliance on platform referrals amid industry-wide traffic challenges.

The Trade Desk beats forecasts with $739 million despite Amazon competition

Trade Desk reports $739M Q3 revenue, beating forecasts by $19.45M as CEO dismisses Amazon competition, arguing 97-99% of Amazon ads target owned inventory.

Why Netflix wants your favorite podcasts

Netflix is in talks with iHeartMedia and SiriusXM to add more video podcasts to the platform.

Google clarifies policy on false information in advertiser verification

Google reinforces policy that submitting false information during advertiser verification is a violation that can lead to account suspension.

ChatGPT ads are coming – and they won’t look like Google Ads

OpenAI CEO Sam Altman says Google’s ad model profits when search fails – and vows ChatGPT will take a different approach to ads and commerce.

Microsoft brings AI Search to Copilot with emphasis on citations

Microsoft said the Copilot responses now include \"prominent, clickable citations and the option to see aggregated sources.\"

The 6 best website design agencies for business advisory companies in 2025

Business advisory firms face a distinct challenge in the digital landscape. Your buyers aren't impulse purchasers. They're researchers, sceptics, and careful evaluators who need to see proof of expertise before they'll even consider a conversation. Your website must demonstrate authority while making complex services feel accessible, all without overwhelming the ver

How to build a social workflow that runs without you

Your blueprint for seamless, stress-free campaigns during the holiday season and beyond.

Google’s new AI tools automate ad reviews, reporting, and support for publishers

Google is adding AI automation, live CTV monetization, and streamlined direct deals to its ad platforms, helping publishers unlock new revenue opportunities.

How Symone Opara’s LUC.cooking is building a royalty economy for food creators

When was the last time you saw a recipe treated like a song – tracked, credited, and paid for every time it was saved or shared? That’s the question driving Symone Opara, a former Microsoft executive turned food-tech founder, whose company LeCuckoo Inc. has just filed a patent for what could become the first royalty-based […]

Chewy expands creator commerce platform to 600+ influencers ahead of holiday pet spending surge

Chewy reached more than 600 creators in its Storefronts platform ahead of the holiday season, expanding the pet retailer’s influencer program launched last year, per Marketing Dive. The platform enables pet owners and influencers to curate product collections across brands and promote items aligned with their content, segmented by factors including pet breed, size,

Snap signs $400 million deal with Perplexity to integrate AI search into Snapchat

Snap Inc. announced a partnership with AI company Perplexity to integrate conversational search capabilities directly into Snapchat. Under the agreement, Perplexity will pay Snap $400 million over one year, split between cash and equity, as the feature rolls out globally. The integration, set to launch in early 2026, will embed Perplexity’s AI-powered answer engine

FiveTwoNine, Billion dollar boy to grant 4 creators premium access to art Basel Miami through new fund initiative

Creator platform FiveTwoNine and social-first agency Billion Dollar Boy are launching their latest Creator Fund initiative, providing four U.S.-based creators with Premium Connection Passes to Art Basel Miami Beach. The program aims to give creators access to one of the world’s most influential art shows as the event increasingly becomes a key moment for creator […]

Data accessibility continues to stall AI adoption

AI won't work if you can't feed it data, and it's going hungry at many organizations. The post Data accessibility continues to stall AI adoption appeared first on MarTech.

Rachel Barker on building ‘Girl Horror’ and a career that puts craft before hype

Rachel Barker is a New Zealand-born writer, editor, and filmmaker whose YouTube channel, “Girl On Film,” has carved out a niche in the intersection of horror, femininity, and film theory. Known for her long-form video essays and storytelling, Rachel approaches content creation with the discipline of a journalist and the curiosity of a critic. She […]

Engineering curiosity: How Integza turned rocket fails, humor, and hard work into a creator career

Once a mechanical engineer in Portugal, Joel Gomes, better known to his 1.73 million YouTube subscribers as “Integza,” turned a fascination with how things work into a growing creator career. Mixing humor, experimentation, and engineering precision, he has built a channel where rocket engines, 3D printers, and failed prototypes coexist as part of an ongoing […]

Google’s preferred sources tool is jammed with spam

Google's Preferred Sources tool is surfacing parked domains, spammy domain squatters, and random websites, detracting from legit sites that should be benefiting. The post Google’s Preferred Sources Tool Is Jammed With Spam appeared first on Search Engine Journal.

JCDecaux returns to Barcelona with 10-year street furniture contract

JCDecaux secures exclusive 10-year Barcelona bus shelter and information panel contract, deploying 300 digital screens across Spain's second-largest city.