Ad spend growth is expected to drop from an earlier prediction of 7.3% to 5.7% as 91% of ad buyers say tariffs are driving budget decisions. The post IAB cuts ad forecast as tariffs take a bite out of spending appeared first on MarTech.
Google reorganized its YouTube and Discover Feed ad requirements on September 30, 2025, without changing enforcement scope or introducing new restrictions.
STACKED MARKETER - The marketer's #1 daily newsletter! Remember when face-swapping was the peak of digital comedy? The next generation of social apps is taking that idea and putting it on AI steroids… Not your average deepfake: OpenAI is making a major play for the social media space with its new Sora app, a TikTok-style platform based on collaborative AI. Sora lets
STACKED MARKETER - The marketer's #1 daily newsletter! Relax? Shoot the breeze? Scroll funny videos? Not on Google’s watch: AI Mode is more conversational than ever and lets users begin and refine searches with a mix of follow-up questions, images, or spontaneous photos. Also, AI Mode’s Shopping Graph lets users explore products conversationally, all while seeing “r
Perplexity released its Comet browser free to the public after a limited beta. The free browser includes built-in AI assistant features. The post Perplexity Launches Comet Browser For Free Worldwide appeared first on Search Engine Journal.
Gemini for Home launches October 1, replacing Google Assistant on speakers and displays while introducing new AI camera program with Walmart partnership.
Smartly appointed Maxwell Tang, Melissa Yang, and Julie Green to senior leadership positions as the advertising technology company expands its focus on artificial intelligence.
Today, we’re introducing communities on Threads, public, casual spaces where you can talk about topics you love. The post Introducing Threads Communities: Find Your People appeared first on Meta Newsroom.
Microsoft will end its Ads for Social Impact grant program in December, leaving nonprofits to either pause campaigns or pay out of pocket.
Keith Lee, the TikTok food critic known for his influential restaurant reviews, has signed with UTA (United Talent Agency) for representation in all areas, per The Hollywood Reporter. The agreement includes representation for Lee’s company, FamiLEE Media, which handles his brand partnerships for digital content creation. Lee, who began posting restaurant reviews on
PodRoll, the cross-promotion marketplace for podcasting, has launched Video Promos in Apple Podcasts, expanding its Dynamic Feed Drop technology to include short-form video content. The new offering allows podcasters and marketers to deliver visual promotional episodes directly into podcast feeds, potentially addressing growing demand for video content in podcasting
PLUS: Gap, Heineken, Starbucks - the campaigns that cut through the noise
Andrew Dolgov announces November 1, 2025 shutdown of Tiny Tiny RSS infrastructure including repositories, forums, and websites after years of maintenance.
Google confirmed an ongoing infrastructure problem affecting search result delivery in certain geographic areas on October 3, 2025.
Encrypted messaging provider warns EU's client-side scanning proposal would end private communication if October 14 vote succeeds.
An easier way to limit the reach of unwanted post responses.
X is updating the format of its video playback controls.
Meta will use AI interactions to improve personalised ads, OpenAI’s Sora tops the app charts and Instagram tests reconfiguring the main feed to focus on Reels.
An overview of the new YouTube Activation Partners program to help advertisers get the most out of their campaigns.
Salesforce said its platform wasn’t compromised, but that’s little consolation to the companies and consumers potentially impacted. The post Salesforce says social engineering to blame for breaches leading to ransom demands appeared first on MarTech.
The Dublin-based Appeals Centre Europe (ACE), an independent body established under the EU’s Digital Services Act (DSA), criticized major social media platforms for insufficient cooperation on content moderation disputes, with YouTube singled out as the most uncooperative, according to the body’s first transparency report. Content Dispute Resolution Struggles The re
PRX, a nonprofit public media organization and podcast publisher, announced the acquisition of Soundrise, a sponsorship sales firm specializing in purpose-driven independent podcasts. The acquisition will integrate Soundrise’s experienced audio sales professionals into PRX’s in-house team, beginning in January 2026. Soundrise, which has served as PRX’s sales team si
Judge Brinkema will soon decide if Google must split up its ad tech business after a tense two-week antitrust hearing.
IG's sought to address user concerns with oversharing via the feature.
YouTube's looking to enhance its educational offerings.
Providers have specific areas of expertise, including data-backed ad buying and placement processes, AI-powered targeting and more.
The company sets it sights on southern Asia with its latest investment in a subsea project to increase connectivity.
Meta says that it cannot comply with incoming regulations on political ads in the region.
Winners will be recognized with digital and physical gold rings.
It doesn’t happen all at once. And it doesn’t work suddenly. A home pressure cooker doesn’t use more electricity than a hot pot. And it isn’t as fast as a microwave. Instead, it builds up over time, producing results with a surprisingly small amount of effort. We’re impatient, and so we don’t consistently apply pressure […]